Content Management Best Practices Presentation

Big thanks to COSE, the 2014 Small Business Convention, and all the awesome small business owners who attended our presentation on ‘Managing Your WordPress Website Content’. We got the opportunity to share some fundamentals and best practices around some of the specifics of how WordPress handles content management.

I experimented with a more work-along style of presentation this time out — some PowerPoint content spliced with some time in the back end of a simple dummy WP site I built as a functional demo of some of the concepts and tools I shared. One of the things I liked best was the opportunity to share some of the best-of-breed plugins we rely on in our own site builds for key capabilities.

Lots of participants asked afterward for more detail on our “house blend” site ingredients, so here’s our list of plugin and theme recommendations from today’s presentation:


 

Structural

Good sites are built on a solid foundation — a responsive, well-coded, extensible theme and solid security improvements.

  • THEME: Vantage / Vantage Pro
  • iThemes Security

Engagement

Once your visitors stop by, engaging them with a richer content experience is the next step along the path to making meaningful connections.

  • Email subscribe (Benchmark / MailChimp / Constant Contact / AWeber / others)
  • JetPack for simple forms, Gravity Forms for more complex
  • Events Manager (Pro)
  • Woo Commerce

SEO readiness

When your site is solidly constructed and engaging, make sure you can be found in the search results!

  • Google Analyticator
  • Yoast SEO
  • All in One Schema.org Rich Snippets
  • Google Maps Widget
  • Jetpack or AddThis

For those who want the complete presentation, here’s the PowerPoint and a PDF version.

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