{"id":2389,"date":"2019-05-02T13:08:19","date_gmt":"2019-05-02T17:08:19","guid":{"rendered":"http:\/\/mighty-little-websites.com\/?p=2389"},"modified":"2020-03-23T00:29:52","modified_gmt":"2020-03-23T04:29:52","slug":"do-i-need-seo-search-engine-optimization","status":"publish","type":"post","link":"https:\/\/mighty-little-websites.com\/do-i-need-seo-search-engine-optimization\/","title":{"rendered":"Do I need SEO (search engine optimization)?"},"content":{"rendered":"

That’s a complicated question, but the short answer is a qualified ‘No’. Google and other search engines invest a lot of time and effort trying to ensure one thing and one thing only — that a site’s rank for a given search phrase accurately reflects how much the human-readable content of that site relates to that search phrase.<\/em><\/p>\n

The key idea here is that human-readable content <\/em>part. WordPress already takes care of all the under-the-hood elements of site optimization for search — your site’s code is well-formed, fast loading, and clearly laid out for Google’s search-bots. The part YOU control, and that Google cares most about, is what you have to say about yourself and your venture.<\/p>\n

The more you focus on writing engaging, useful, original content, and the more you focus on delving deeply into a few topics you know your readers\/customers will be interested in, the better you’ll rank for phrases relating to those topics in the search results.<\/p>\n

All that said:
\n<\/strong>There are built-in Yoast<\/a> tools in your admin area for helping improve your SEO.\u00a0 Further, if your business success is predicated on reaching a lot of people on the internet, whether just in your local area or the world over, a solid SEO strategy is a wise move. We would be happy to connect you with a trusted SEO partner to get you headed in the right direction.<\/p>\n","protected":false},"excerpt":{"rendered":"

That’s a complicated question, but the short answer is a qualified ‘No’. Google and other search engines invest a lot of time and effort trying to ensure one thing and one thing only — that a site’s rank for a given search phrase accurately reflects how much the human-readable content of that site relates to […]<\/p>\n","protected":false},"author":5172,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[28,37],"tags":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/mighty-little-websites.com\/wp-json\/wp\/v2\/posts\/2389"}],"collection":[{"href":"https:\/\/mighty-little-websites.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mighty-little-websites.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mighty-little-websites.com\/wp-json\/wp\/v2\/users\/5172"}],"replies":[{"embeddable":true,"href":"https:\/\/mighty-little-websites.com\/wp-json\/wp\/v2\/comments?post=2389"}],"version-history":[{"count":4,"href":"https:\/\/mighty-little-websites.com\/wp-json\/wp\/v2\/posts\/2389\/revisions"}],"predecessor-version":[{"id":3579,"href":"https:\/\/mighty-little-websites.com\/wp-json\/wp\/v2\/posts\/2389\/revisions\/3579"}],"wp:attachment":[{"href":"https:\/\/mighty-little-websites.com\/wp-json\/wp\/v2\/media?parent=2389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mighty-little-websites.com\/wp-json\/wp\/v2\/categories?post=2389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mighty-little-websites.com\/wp-json\/wp\/v2\/tags?post=2389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}